Smartwool Fall 2023 Photography & Video Production

We partnered with Smartwool to deliver a purpose-driven visual campaign that highlights product performance and authentic outdoor lifestyles against Steamboat Springs’ winter landscapes. Through strategic planning, talent direction, and immersive storytelling, we captured imagery and video assets that reinforce Smartwool’s commitment to warmth, durability, and versatility for their adventurous audience while equipping the brand with versatile, high-impact visuals designed for digital, social, and campaign use.

CLIENT

Photographer
Dag Larson

Digital Tech / Editing
Cam Parsons

Producer
Bryan Harris

Videographer
David Chang

Creative Director
Kris Fry

PRODUCTION TEAM

Production Agency
COCO Media

Producer
Danielle Smit

Wardrobe / Props
Jessica Jeanne

Wardrobe / Prop Assistant
Tymla Welch

Photo Assist / 2nd Photographer
Jared Duncan