Honey Stinger Winter Library

Built to support Honey Stinger’s Winter initiatives and stock library refresh, this project focused on capturing the intensity and authenticity of performance fuel in real winter conditions. Shooting across Colorado’s snowy terrain, we worked with a nimble, run-and-gun approach to stay responsive to weather, movement, and athlete energy while maintaining a high level of craft.

The resulting imagery highlights product performance in genuine outdoor scenarios, reinforcing Honey Stinger’s position as fuel for active, adventurous pursuits. Designed for flexibility, the final asset library supports brand storytelling, digital platforms, and campaign use, giving the team versatile visuals built to perform across seasons and channels.